I’m Jirananda Cha.
UX & UI Designer
Architecting Seamless Experiences Through Logical & Aesthetic Precision.
My approach is rooted in deep UX research and intentional UI execution.
I focus on creating cohesive digital ecosystems where every interaction is purposeful, ensuring products remain functional, accessible, and aesthetically superior at scale.
My Journey
OCT 2025 - Present
Living Insider Company Limited
UX/UI Designer (Middle Level)
Drove the design of end to end experiences across a diverse range of products, including LivingInsider (App & Web), FlexiRent, FlexiRent Connect (LINE OA), Prop360, AgentFlow CRM, and personal web projects crafting seamless, scalable, and user-centered solutions.
AUG 2024 - SEP 2025
Jasmine Technology Solution PCL
UX/UI Designer
Independently owned and led the end to end design of the PEEP SHARE application, from defining product direction and designing user flows to delivering UX/UI, development, and successful launch on the Store. Continuously enhanced the product through feature development and ongoing user experience improvements to elevate product quality and meet both user and business needs. Additionally, contributed to the design of features for the Luxury 29 application, focusing on increasing user engagement and optimizing usability.
AUG 2020 - APR 2024
Thammasat University
College of Innovation, Bachelor of Science Program in Digital Transformation & Innovation
GPAX 3.82 (First Class Honors)
APR 2023 - AUG 2023
Arise by Infinitas
UX/UI Designer - Internship
Contributed to the design of multiple features within the Krungthai NEXT application as part of the core NEXT application team, including the Krungthai ZERO TAX MAX feature, PDPA consent redesign, KTC Product Highlight icons, Social Security Section 39 screens, and NEXT Invest mockups enhancing usability, clarity, and overall user experience.
SEP 2022 - DEC 2022
The BRS Co., Ltd.
UX/UI Designer - Freelance
Designed and developed a survey application for The BRS Co., Ltd. to collect and analyze user data, defining user flows and crafting intuitive interfaces to ensure a seamless data collection experience, while enabling data driven insights and supporting business decision - making.
APR 2022 - AUG 2022
Arise by Infinitas
UX/UI Designer - Internship
Designed and contributed to multiple features within the Krungthai NEXT application, focusing on improving usability and overall user experience. Collaborated with cross-functional teams and converted existing application screens from Sketch to Figma to support design system consistency and streamline workflow efficiency.
MAY 2017 - MAR 2020
St. Francis Xavier School
English - Mathematics Program
GPAX 3.73
Personal Statement
I’m a UX/UI Designer who is passionate about creating meaningful and engaging digital experiences. I enjoy transforming ideas into intuitive, well crafted interfaces that not only look good but also work seamlessly for users while supporting business goals.
With hands on experience across a range of projects, I bring a strong foundation in design principles along with a practical understanding of modern tools and workflows. I thrive in collaborative environments and enjoy working closely with cross-functional teams to deliver solutions that are clear, effective, and user focused.
I’m driven by continuous growth and genuinely enjoy learning new things whether it’s refining my design process, exploring new tools, or staying updated with industry trends. My goal is to create work that not only meets project expectations but elevates the overall user experience in a meaningful way.
I’m always excited to take on new challenges and collaborate with teams who are passionate about building impactful products.